There can be many reasons to send out a persuasive business memo. Any memo distributed must be well written because it represents you and your department. And, of course, you want to persuade people to attend, sign up, give or whatever you're asking them to do. Following a few guidelines when drafting persuasive memos can help you get the results you want.
There can be many reasons to send out a persuasive business memo. Any memo distributed must be well written because it represents you and your department. Following a few guidelines when drafting persuasive memos can help you get the results you want.
Identify Your Audience Understand the reader or the target audience. A memo to your team is likely to be different in tone from a memo to the board of directors. While always professional in nature, some memos need to be more formal in speech. Other factors, such as age, gender and educational level, also may play a part in writing a persuasive memo.
But, writing a clear theme for your letter helps you focus on exactly what you want to happen. Stating it succinctly helps you get to the point without excessive additional comments. Stating the theme is just for your reference while writing.
For example, your theme could be "support the blood drive next Tuesday. This is just an informal outline of who the reader is, what you want him to do and why he should do it.
This outline just helps you order your thoughts. Your outline could be just bullet points in order: Support the blood drive next Tuesday.
Blood drives save lives. All blood types are needed. Add notes to the outline where details make sense: Support the blood drive next Tuesday, September 25, 8 am - noon Blood drives save lives. Remember that memos are short and focused.
Describe succinctly, but in detail, what you want the reader to do, why, how an when. List the benefits of taking action. Getting people to agree with what you are proposing and do as you requested is the ultimate goal of a persuasive memo.
But to convince people that what you are suggesting is a good idea, you must give the readers reasons why they should comply. Tell people what will be gained and give the main advantages of doing what you ask.
Edit and Rewrite Check for grammar and spelling errors. While the idea behind the memo is important, little things count as well.I am writing to solicit your support for John Doe's plan to hold the office Christmas party at the Springfield Entertainment Hall instead of at the Yacht Club.
Company tradition dictates that the party be held at the Yacht Club, but attendance in the past years has steadily declined. Learn how to write such a letter by browsing through the following letter sample and writing tips. BusinessZeal Staff Persuasive business letters are commonly used for direct mail marketing or for putting across your views on a new product.
You may not care of the letter format too much if you are sending an e-mail, but if you are writing a traditional paper business letter, the below recommendations may prove helpful.
It is considered a good practice to print out a business letter on standard " x 11" ( mm x mm) white paper.
This bill would decrease available school funds significantly, resulting in even lower wages for our teachers, fewer textbooks and other teaching materials for our students, and another increase in class size. We encourage you as responsible citizens to write .
If the memo is persuasive but has noticeable errors, these mistakes will reduce the memo’s impact and effectiveness. After the first draft, set it aside and come back to it in a few minutes or a few hours, depending on how much time you have before you need to send it.
I am writing to solicit your support for John Doe's plan to hold the office Christmas party at the Springfield Entertainment Hall instead of at the Yacht Club. Company tradition dictates that the party be held at the Yacht Club, but attendance in the past years has steadily declined.